8/6/09

What Does the Future Hold for LMS?

Here at The Biff Files we are huge fans of the Lowe's Motor Speedway in Concord, NC. It's the track I always dreamed of going to as a teenager. It's the place where Jenn and I saw Casey Mears and David Reutimann get their first wins. It's also the place where we attended our first race back in the summer of 2007.


Next year when we head for our favorite place on earth we won't be heading to the Lowe's Motor Speedway. By then it will have been renamed something else. It was announced this week that following the current season Lowe's Companies Incorporated will not renew their sponsorship of the 1.5 mile track in the heart of NASCAR country. After an eleven year relationship with the speedway Lowe's will continue to sponsor Jimmie Johnson but not the track where he has won a number of races. This announcement comes just days after Allstate decided to pull it's naming rights from the 400 at the Brickyard and DeWalt decided to cease it's sponsorship of Matt Kenseth and his Roush-Fenway team.

If companies keep pulling out what will we have left?

Regardless of what LMS is renamed to it's still going to hold a special place in our hearts. Personally I'm hoping they go back to the original name of Charlotte Motor Speedway, but that's just me.

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